The Roosevelt

Man wearing a cap and jeans carrying firewood outdoors.

Patriot Blue


Man in brown shirt and cap standing outdoors in a field.

Frontier Tan


Built for the Long Haul

RoughRider gear isn’t made for trends—it’s made to last, with rugged materials and time-tested craftsmanship that only get better with age. Every stitch, rivet, and detail is built for the long road ahead, ready to take on whatever comes your way.


Free Returns in the first 30 days. 

Cowboy on a horse with the text 'Roughrider' below.
A person feeding a flock of sheep in a sunny field.

A New Era of Western Wear

RoughRider draws inspiration from the heart of America. We create timeless pieces that embody the rugged spirit of the West. More than just clothing, it's a lifestyle.

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